This magazine advertisement for Poppi, a new soda company, focuses on the added benefits of drinking Poppi over traditional soda brands. It uses a diagram to highlight all the benefits while using their slogan “it’s time to love soda again.” I photographed, edited, and designed this layout that would fit well in any magazine and matched their already existing brand identity.

Staying true to the brand identity was important when creating this magazine page. This meant using bright colors, the color scheme from the can and adding some of their silly, extra graphics such as the “pop”, “sip” and “yum” text bubbles. Adding socials to the bottom of the page reminds customers of all the different places they can reach Poppi. It is an easily digestible advertisement that highlights the benefits of drinking Poppi over traditional soda, while keeping the fun and bright brand identity.